Marketing Operations Analyst, Marketing Operations

Job Description

Department: Marketing

Location: Coruna, Spain; Madrid, Spain; Chennai, India

Denodo is looking for a data-driven and detail-oriented marketing operations analyst with excellent analytical and communication skills to join the marketing team. The selected candidate will be primarily responsible for analyzing data and performance metrics across a variety of marketing channels and delivering insights into revenue marketing operations to help ensure activities track established processes, improve campaign performance, and report on conversion to sales pipeline.

The successful candidate will have the ability to work cross-functionally across Demand Generation, Field Marketing, Business Operations, and Data teams, working in a fast-paced environment and managing multiple projects simultaneously, while consistently meeting deadlines.

Job Responsibilities & Duties

• Analyze marketing data to evaluate the effectiveness of campaigns across demand generation and field marketing programs.
• Partner with marketing functional leaders to track campaign performance, lead quality and conversion rates.
• Develop and maintain dashboards and reports to communicate key marketing performance indicators to stakeholders.
• Ensure data quality and hygiene to enable reliable analysis.
• Monitor lead flow, routing, and scoring processes to ensure timely and accurate handoff to sales.
• Assist with reconciling marketing expenses (against reports from the finance team) helping to ensure marketing expenses are tracking per the budget.
• Be the marketing point of contact liaising with the sales operations department.
• Eager to learn new tools and undertake the necessary training to master them.
• Other duties as deemed necessary by management.

Desired Skills & Experience

• Bachelor’s degree required (BBA Marketing or similar).
• 5+ years of experience in marketing operations is preferred, working with global teams.
• Excellent communication and presentation skills, with a quantitative aptitude.
• Proficiency with Salesforce.com, Microsoft Power BI, Excel, and PowerPoint.
• Familiarity with lead management workflows, campaign attribution models, and funnel metrics.
• Working knowledge of B2B sales cycles and demand generation processes.
• Experience in SQL or other data query languages is a plus.
• Ability to manage multiple tasks in high activity, dynamic environment, with a penchant for delivering on time with high attention to detail and quality.
• Demonstrated ability to work individually on projects while collaborating with and supporting other team members.
• Experience in a B2B enterprise software firm is a plus.

Denodo is an equal opportunity employer and prohibits discrimination and harassment of any kind. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by applicable law. Denodo will provide reasonable accommodation to employees who have protected disabilities in accordance with applicable law.

We do not accept resumes from headhunters or suppliers that have not signed a formal fee agreement. Therefore, any resume received from an unapproved supplier will be considered unsolicited, and we will not be obligated to pay a referral fee.